Custom-built online furniture shop
Online furniture shop Meubis was looking for a flexible, scalable webshop that would grow along with their business. One very important requirement was the user-friendliness of the back-end, because the catalog and the website needs to be updated frequently, easily and quickly by different content managers.
Harmony has been designed to work for the most complex webshops. It has all necessary functionalities to define things like price, properties, variables, VAT, shipping costs… But Meubis needed more. The price of a product for example can vary according to the supplier. Therefore, we wrote the necessary customized code to make sure that Meubis could add a list of suppliers in their system, and set all useful parameters per supplier: delivery period, margin of profit, discount rate… Some of these parameters are then taken into account to calculate the price, based on purchase, margins and discounts.
A big webshop like Meubis makes use of promotions. Using the standard Harmony modules, we integrated the possibility to use different types of promotions. Some of the promotions used by Meubis:
Buying furniture often is a serious investment. To take away the barrier of having to pay a great amount beforehand, Meubis wanted to have an extra functionality to offer the possibility of a deposit. We built this extra feature to allow online customers to pay a deposit beforehand. The rest of the amount can be paid after delivery. By adding this functionality, the threshold to buy furniture online is lowered. This means that conversion rates are higher. The deposit feature was a custom requirement that was added seamlessly to the webshop.
With this feature, users can choose to make an account when they buy online. An account offers a lots of extra’s. A user with an account has his/her own dashboard. It provides info on previous orders, personal information, delivery and billing addresses ... This possibility makes ordering online a lot more easy and makes sure the buying process runs smoothly and frictionless.